Star Alliance x Munich Airport
How do you sell a round-the-world trip? By taking one. From Africa to Asia, Oceania to North and South America, we turned the journey into an adventure worth following.
Expertise
Creative Brand StrategyPhoto & Video ProductionSocial Media

Star Alliance x Munich Airport
- Description
The Challenge
Star Alliance and Munich Airport wanted to prove that a round-the-world ticket isn’t just a dream, it’s doable. The goal: to turn an abstract product into an experience that sparks wanderlust.
Our Solution
We built the idea from scratch – strategy, storytelling, tone. Then we set off on a four-month journey across five continents. The result? Over 30 blog articles for Munich Airport and daily coverage across multiple social media channels, reaching several million people in the DACH region.










